Our Blog
SEO Hacks That Work Miracles
One of the most important SEO hacks involves controlling the way that “link juice” flows in your website. Link juice is the term SEO people use to refer to how Domain Authority moves through a link from one page to another. One of the most important concepts about...
Here Comes the End of Digital Marketing
Have you ever heard that old joke, what do Chinese people call Chinese Food? The answer is they call it “food.” In other words, digital marketing will be “gone” from our lexicon because we will just refer to it as “marketing” since it will dwarf all other efforts....
How SEO Has Changed For 2018
The first thing that's different about 2018 than previous years is mobile, mobile, mobile. You need to be 100% mobile ready. Make sure your website is a hundred percent ready to go. Anything that's on your desktop site needs to be live on your mobile site. You need...
Why You Need SEO and How To Pick an Expert
Whether your website is established with a long history on the internet or brand new out of the box, you need to understand SEO in order to be found by the audience you hope to reach. The vast majority of all online experiences begin with a search and the...
7 Deadly Sins of SEO and Online Marketing
Don’t Let The SEO Trap Catch You The SEO trap happens when you are using techniques and strategies that worked even a year ago. The Seo stuff that was tried and true a few years ago would send you to page ten or worse now. The trap is thinking that things never change...
Building Citations for Local SEO
What is an SEO Citation? A citation is a mention or listing of your business's name, address and phone number otherwise known as your NAP. Google uses these references to your business, just like a backlink when evaluating the authority of your company’s online...
PPC Vs SEO (Fast Vs Slow)
In today’s world, the search engine is a powerful force. In fact, a study by Jupiter Research found that 81% of people find the websites they are looking for through a search engine, rather than directly going to a website’s URL. And for companies and businesses, this...
Video Marketing: WIIFM – What’s in it for Me?
Video on a website does not work miracles. Communication works miracles. Once we realize that nobody goes to a website to be impressed, or be entertained, the notion of using video takes a different path. As business owners, we become so obsessed with our own story...
Magic 8-Ball Answers – Is SEO Dead?
This is pretty simple. We only have to look into SEO's past to predict its future. Years ago, even getting backlinks required a knowledgeable web person. Before WYSIWYG editors, you had to at least know how to code the HTML for a HREF. If you draw a line from that...
SEO vs SEM
Search engine optimization (SEO) and search engine marketing (SEM) They almost sound the same, three letter and all, both begin with "s". Many people go as far as using the terms interchangeably- but these two ideas actually have some key differences between...