OUR paid ads OVERHAUL helped this wedding venue BOOK Up EVERY DAY OF 2024 before the end of 2023.

 

 

THE GRAND LADY

 15-20% INCREASES EACH YEAR IN SAME-STORE REVENUE

With Motiliti leading all aspects of NexGen’s digital marketing strategy, NexGen grew at an amazing pace from 5 stores to 50 locations in just 5 years. Most years saw a double-digit percentage of growth in same-store year-over-year sales. with client growth exceeding company goals and projections.

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INCREASE IN STORE LOCATIONS

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INCREASE IN LEADS

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INCREASE IN TRAFFIC

THE CLIENT

Our client owns a historic mansion and grounds that are rented for all-day wedding events. In addition, they have an organic flower farm and sell these flowers for both weddings and other events.

THE CHALLENGE

The challenge was to exceed their booking level from the previous year with the goal of booking every available day and time in 2024. In the process, we aimed to reduce cost per lead in their paid digital ads and increase efficiency. In addition, we were tasked with boosting their floral sales.

THE STRATEGY

Motiliti overhauled The Grand Lady’s paid Google search ads and paid social media ads, optimizing for the most effective ad spend. Our key metric was the number of venue tour leads and the cost per lead.  

THE RESULTS

The Grand Lady’s lead conversion rate almost doubled, which reduced the cost per lead and allowed the budget to last longer each day, bringing in even more traffic and leads.  As a result, The Grand Lady booked all of 2024 before the end of 2023. Flower inquiries also came in in great numbers from both Google and Meta.

Services

We created targeted and engaging search and social ad campaigns that linked to optimized landing pages for maximized lead generation.

LET’S WORK TOGETHER

WE’RE MORE THAN AN AGENCY.

WE’RE LIKE YOUR IN-HOUSE DIGITAL MARKETING TEAM.

Here’s how we’ll partner with you:

 Comprehensive Strategy

Don’t know what the right Digital Marketing strategy is for your business? You’re not alone. We’ve helped hundreds of businesses identify what’s the best and most cost-effective way to grow their business with digital marketing. And here’s a big differentiator: Our co-founders are directly involved with strategic planning with new clients.

Powerful Results

Need more traffic and leads? We’re experts in Organic Search, Search and Social Media Ads that will bring prospects to your site. Then we will bring our Conversion super powers to bear and optimize your lead conversion rate.

 

Expert Reporting

Don’t be in the dark. We want you to always be informed as to what your current results are, and what we are doing for you every month. Our monthly reports rock, and we can also set you up with a real-time dashboard if you want to dive into the data yourself.

 

Let’s work together!

Fill out this form to contact our co-founder Scott. We look forward to learning about your project!