by Dr. Joe Schaefer | Jun 1, 2017 | DrWebVideoBlog, SEO
This is pretty simple. We only have to look into SEO’s past to predict its future. Years ago, even getting backlinks required a knowledgeable web person. Before WYSIWYG editors, you had to at least know how to code the HTML for a HREF. If you draw a line from... by Dr. Joe Schaefer | May 31, 2017 | DrWebVideoBlog, SEO
Search engine optimization (SEO) and search engine marketing (SEM) They almost sound the same, three letter and all, both begin with “s”. Many people go as far as using the terms interchangeably- but these two ideas actually have some key... by Dr. Joe Schaefer | May 15, 2017 | DrWebVideoBlog, Video Marketing
Pre-roll ads, or in-stream advertising, are a method of advertising through Google AdWords. If you’ve ever watched a video on YouTube, you’ve probably seen the ads before. They pop up before your video and play for five seconds before you can skip them. Pre-roll ads... by Dr. Joe Schaefer | Nov 9, 2016 | DrWebVideoBlog, Uncategorized
A company in 2016 that doesn’t create video content is severely behind the times. That’s a fact that’s starting to solidify as the world of marketing moves forward, and those who don’t participate in publishing videos fall behind. According to a recent survey by... by Dr. Joe Schaefer | Nov 9, 2016 | DrWebVideoBlog, Uncategorized
The world of web design and digital marketing is always changing, and over the span of a year, interesting new trends and patterns can develop in how websites present themselves. This has been especially prevalent in 2016, as today’s designers, advertisers, and etc.... by Dr. Joe Schaefer | Nov 9, 2016 | DrWebVideoBlog, Uncategorized
As a whole, web marketing is hard to pin down and describe. Success depends on a lot of different factors, all of which are always fluctuating and changing depending on uncontrollable variables. Despite this, there are a few tips that can make you better at both...