Pay Per Click
Austin Adwords Agency (PPC)
We are a PREMIER Google Partner Agency, in the top 3% of agencies, with the highest levels of customer service and campaign performance.
Paid Search and Social Media Ads Bring Instant Traffic
As a business owner or marketing manager you might be considering paid Google adwords (PPC) or Facebook ads and traffic. These methods of online marketing have both strengths and weaknesses, but they both represent HUGE opportunities for a business…no matter it’s size or marketing budget. With Google ads, you can appear at the top of the search result page along side the largest sellers and brands in the world. You can appear there 24 hours from now and control exactly how much money you want to spend every day to get those clicks and traffic. The is a first in the world of advertising. Prior to Google you had to buy expensive media advertising to compete with the largest brands and spend huge budgets to even play that game.
If you are advertising a product that is new or that there is not much active search for, then Facebook ads are a great way to go. You can target down to the demographics by age, gender and interests. Maybe your product appeals to 35 to 45 years that have. a conservative political alignment, then in Facebook you can have your ad ONLY appear for that group.
All of these digital advertising methods are powerful and will grow your business incrementally, however they are best used with an overarching strategy and specialized landing page related to the message of the ads. Motiliti includes this type of landing page with every campaign to optimize your leads and sales.
Google Adwords Agency (Pay per click)
Regardless of what you have heard or already think about online marketing or Google Adwords (PPC), the truth is that this has been the greatest invention in the history advertising. At no other time can a small business afford to show up on the same advertising page with the largest brands in the world. At no time could we pay for that advertising on per engagement (click) and know exactly how many saerch engine clicks we purchased, what they did in our website, how long they visited and whether they became leads or sales. This is the power a digital marketing agency can bring to your marketing investments. PPC management is a science combined with the art of persuasive copy-writing. It allows you to grow your business incrementally or scale at the highest levels.
Facebook Advertising Could Be Your Secret Weapon
We are an Austin Facebook Advertising Agency. We leverage the audience targeting capabilities in Facebook, which is the real secret to getting high ROI on your digital marketing dollars. You often reach your target audience at lower cost per lead in Facebook than in any other platform. Whereas Google Adwords is capturing the interest of people actively searching for products and services, Facebook catches your prospect’s attention in a platform they spend hours a day looking at. Facebook is no longer a platform for young people. In fact, Facebook’s fastest growing demographic segments are the customers in the Boomer generation.
Only Pay for Qualified Traffic
The precise search that someone types in indicates how close they are to purchase or action. Unless you have an UNLIMITED budget, keyword selection and exclusion is critical to cost-effective digital marketing.
Select Visitors With Specific Ad-Copy
The art of writing good Adwords copy is to bring as much detail forward from your website as possible onto the search results page. This allows you to differentiate yourself from competitors and users to make informed decisions. The ad copy itself acts like a filter to select your perfect prospects.
Lower Actual Click Costs by Managing Properly
The CPC (Cost Per Click) can vary based on several different factors. By properly optimizing and managing your campaign our PPC analysts are able to get discounted rates for costly, competitive keywords.
Always Track Conversions to Focus Spending
Understanding what works and what doesn’t work is key to a successful PPC campaign. Conversion tracking allows us to delete the keywords that don’t generate sales and this concentrates your money on the performing keywords.
Get the Most Clicks and Leads for Your Budget
At Motiliti we have 12 years of experience handling clients of all sizes. We can manage your campaign so that you get the most impressions, clicks and conversions for your budget. By getting clicks at lower costs you spend less per click which allows your budget to last longer during the day and that means more clicks for your spend.
Why Paid Search Works
• Daily budget completely under your control
• Geo-Target down to a one-mile radius
• Reach specific demographics
• You can be VERY specific about search terms your ads show for
• We can write ads that discourage non-qualified visitors from wasting the ad budget
• You can start receiving qualified high-quality traffic within 24 hours from launch
• You can track and optimize, click costs, reach, frequency, and conversion rates
Austin Adwords Agency
Business owners have ALWAYS needed to purchase traffic and prospects in one fashion or another. However, they have never had this level of transparency and measurability. If you find the concept of paying for each click offensive, then you either haven’t thought this through or you have a hobby and not a business. Our job is to get the clicks at the lowest cost and then help you turn your website into a conversion machine so you can realize the profit from this qualified traffic.
Austin Facebook Ads Agency
The cost per click and high impact location in the news feed captures attention and creates leads very efficiently in many categories of business. Often times at a cost of less than $10 per prospect call or email lead. Let one of our lead conversion experts help you decide if Facebook will be your company’s secret weapon.
Why Advertise on Facebook
• Does not rely on posting to your Facebook account
• Does not require you even have a Facebook account
• Does not require you have any followers
• Reach very specific target audiences
• Extremely accurate geographic targeting
• Budgets as low as $5 a day are possible
• Will bring new followers to your company’s Facebook and Instagram accounts
• You can send clicks to any landing page you want.